It's important to note that this information should be based upon real data whenever possible, as making assumptions about your audience can cause your marketing strategy to move in the wrong direction. Organize your audience segments and make your marketing stronger with templates to build your buyer personas.īuyer personas represent your ideal customer(s) and can be created by researching, surveying, and interviewing your business's target audience. The best digital marketing strategies are built upon detailed buyer personas, and your first step is to create them. Audit and plan your owned media campaigns.įor any marketing strategy – digital or not – you need to know who you're marketing to.Evaluate your existing digital channels and assets.Identify your goals and the digital marketing tools you'll need. In this way, the production pipes do not twist even when the position is changed. The slewing bearing connects the tanker with the storage facilities: A rotating tower is mounted inside, through which the lines lead from the ship to several oil wells on the seabed at the same time. In addition, thyssenkrupp Uhde has a rich portfolio for turnkey construction, maintenance and repair for corresponding plants.įor mobile production, storage and loading units in the oil production industry, thyssenkrupp rothe erde develops and produces special slewing bearings with enormous diameters of up to 25 meters. In recent years we have realized a number of newbuild and revamp projects based on our own or third-party process technology. Thyssenkrupp Uhde has many years of experience in the field of refining technology, i.e. The portfolio also includes consulting services to prepare customers for the increasingly challenging energy markets and optimize the supply of electricity, natural gas and industrial gases.įor durable and robust line pipes to carry water, oil, gas and hydrogen, thyssenkrupp Steel Europe offers a tailored portfolio of hot-rolled steels. For example, we supplied almost 10,000 tons of line pipe with special plastic coating for the construction of a pipeline to Saxony-Anhalt. This makes them strong partners when it comes to individual solutions for customers. Our oil and gas experts stand out for their great expertise and outstanding engineering capabilities. Thyssenkrupp Materials Services has around 380 locations in over 30 countries for the global distribution and trading of materials and raw materials. With our Materials Services, Steel Europe, thyssenkrupp Uhde and thyssenkrupp rothe erde businesses we are meeting these challenges: At the same time, the resulting end products must remain competitive. Resource scarcity, changing market conditions and stricter environmental guidelines require new efficient processes for the extraction and processing of raw materials. In addition to efficient and climate-friendly energy generation, the current focus is also on security of supply. In addition to oil and gas as raw materials, energy generation through renewable energies has gained immense relevance in recent years. The global energy supply is undergoing radical change.
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